Real Estate Newsletters
Real estate newsletter templates
A regular newsletter keeps you in touch with everyone in your database between moves. These designs give you something useful to send all year: a monthly agent newsletter with a featured listing and market snapshot, neighbourhood spotlights and local guides, seasonal home-care checklists and short seasonal hellos.
All 17 real estate newsletter templates
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Agent Newsletter
A friendly monthly newsletter: intro, featured listing, market snapshot, local events, and a home tip.
Subject line: Your October update from Your Company
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Neighbourhood Spotlight
Show off a neighbourhood: local favourites, market snapshot and homes for sale nearby.
Subject line: Neighbourhood spotlight: why people love Kitsilano
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Weekend Guide
A friendly weekly community newsletter: local business spotlight card and a weekend events list.
Subject line: Your weekend guide: 4 things to do + a local favourite
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Vendor Directory — Corporate
Six vetted local trades in a clean list, with a directory stats row.
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Vendor Directory — Neighbourhood
Neighbourly vendor guide as 2-up cards.
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Spring Checklist
Five spring maintenance jobs, a pro tip, and an offer to recommend trusted trades — useful, not salesy.
Subject line: Your spring home checklist
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Summer Checklist
Five summer maintenance jobs, a pro tip, and an offer to recommend trusted trades — useful, not salesy.
Subject line: Your summer home checklist
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Fall Checklist
Five fall maintenance jobs, a pro tip, and an offer to recommend trusted trades — useful, not salesy.
Subject line: Your fall home checklist
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Winter Checklist
Five winter maintenance jobs, a pro tip, and an offer to recommend trusted trades — useful, not salesy.
Subject line: Your winter home checklist
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Fall & Winter Maintenance
West-coast fall/winter home maintenance checklist with a local market snapshot.
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Spring & Summer Maintenance
Clean spring/summer maintenance checklist with a local market snapshot.
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Simple Checklist
Home Care Checklist email with a simple tick-box list.
Subject line: Your seasonal home checklist
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Photo Checklist
Home Care Checklist email with a photo and a two-column checklist.
Subject line: Your seasonal home checklist
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Spring Hello
A short, friendly spring check-in with a photo — for staying in touch with your whole database.
Subject line: Happy spring, [First name]!
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Summer Hello
A short, friendly summer check-in with a photo — for staying in touch with your whole database.
Subject line: Happy summer, [First name]!
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Fall Hello
A short, friendly fall check-in with a photo — for staying in touch with your whole database.
Subject line: Happy fall, [First name]!
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Winter Hello
A short, friendly winter check-in with a photo — for staying in touch with your whole database.
Subject line: Happy winter, [First name]!
Previews show sample content. Your own name, photo, logo and contact details replace it when you use a design.
When to send it
- Send a monthly newsletter to your whole database, with a featured listing, local news and a home tip.
- Spotlight one neighbourhood for the contacts who live there or want to.
- Help homeowners, including past clients, with a seasonal maintenance checklist.
- Stay in touch with a short seasonal hello that asks nothing of the reader.
Tips for a better response
- Choose a schedule you can keep. A newsletter that arrives every month builds more trust than an occasional burst.
- Mix useful content with listings, so the newsletter is worth opening even when people aren’t moving.
- Some checklists are written for west-coast weather. Every word is editable, so adjust the jobs to your climate.
Make it yours in minutes
Your saved branding replaces the sample name, photo, logo and contact details as soon as you pick a design. Change the words and photos, drag in or remove sections, and personalise the greeting with each contact’s first name. Preview it on a phone, send yourself a test, and send it now or schedule it.
- Every block editable
- Compliance footer added automatically
- Opens and clicks reported per email
How to write and send them
- 52 Real Estate Newsletter Ideas: One for Every Week A year of real estate newsletter topics, one for every week and grouped by season: market updates, home care, local news, holidays and client care.
- Real Estate Market Update Email: How to Write One, with 3 Templates How to write a monthly real estate market update email: where the numbers come from, which to include, a simple structure and three templates to copy.
- Real Estate Newsletter Examples: 7 Issues Written Out in Full Seven real estate newsletter examples to copy, from a monthly market issue and neighbourhood spotlight to home anniversaries and investor updates.
Related templates
- Monthly Market Updates Monthly statistics, charts, price tables, postal code reports, seasonal updates and a mortgage rate update. See the designs
- Holiday Greetings Greetings for occasions through the year, from New Year to Christmas, each with a note on when to send it. See the designs
- Client Appreciation Welcomes, closing thank-yous, home anniversaries, appreciation events, review requests and referral requests. See the designs
Try these designs with your own branding
Try it with the 7-day free trial: up to 50 contacts and 50 email sends. Plans start at $25 USD/month, priced by your active contacts.